What you'll do:

  • Content Editing & Quality Assurance – Review, proofread, and edit commercial and informational content to ensure consistency in tone, style, and brand voice. Guarantee all published content aligns with editorial guidelines, SEO standards, and market regulations.
  • Content Creation & Optimisation – Collaborate with the SEO team to produce and optimise content for key landing pages, promotional campaigns, and product explainers. Craft clear, persuasive copy that enhances visibility, engagement, and conversion across the site.
  • Briefing & Writer Management – Develop detailed briefs for freelance or in-house writers based on keyword data, competitor analysis, and content gaps. Review and refine returned drafts, ensuring each piece meets quality, compliance, and performance requirements.
  • Commercial Content Maintenance (BAU) – Manage ongoing updates to high-value commercial pages, ensuring content remains fresh, accurate, and compliant.
  • Cross-Functional Collaboration – Partner with SEO, Design, Product, and Engineering teams to implement on-page changes, test new formats, and support product launches. Create and manage JIRA tickets for technical and visual content updates.
  • Performance Monitoring & Improvement – Track content performance using SEO and analytics tools. Use insights to identify optimisation opportunities, improve rankings, and refine future briefs.
  • Administrative & Editorial Support – Maintain shared documentation, manage incoming content requests, and contribute to editorial process improvements that streamline production and delivery.

    • About you:

  • Editorial Expertise - Proven experience editing and refining digital content, ideally within the casino, gaming, or entertainment space, with a strong eye for structure, clarity, and tone.
  • Commercial Content Focus - Skilled at producing and editing conversion-driven content for high-value landing pages, promotions, and acquisition funnels within competitive online markets.
  • Quality Assurance & Compliance - Detail-oriented, with a commitment to accuracy, fact-checking, and ensuring content meets regulatory and brand compliance standards in a dynamic iGaming environment.
  • Collaboration & Communication - Works effectively with SEO, Product, Design, and Commercial teams to ensure deadlines are met and campaigns are cohesive.
  • Time Management & Delivery - Thrives under deadlines and can manage multiple projects simultaneously while maintaining editorial quality and consistency.

    • Why Legend?

  • Super smart colleagues to work alongside and learn from.
  • Engaging development opportunities at all levels.
  • Tailored flexibility for your work-life balance.
  • Annual discretionary bonus to reward your efforts.
  • Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year's, allowing you to enjoy downtime without dipping into your annual allowance.
  • Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
  • Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.