Digital PR Lead
About Legend
At Legend, we're building next-level player experiences. With 20+ years of proven success we’re the world's leading Sports and Gaming marketing company.
Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn’t a perk, it’s the standard. You’ll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years - for our players & for each other. If you’re ready to shape the future of player experience and enjoy the ride while you do it, this is where you’ll thrive.
The Role
Legend is hiring a Digital PR Lead, reporting directly to our Digital PR Manager.
We’re looking for a strategic and creative Digital PR Lead to take ownership of campaigns for one of our most exciting flagship brands. Joining a newly formed team, you’ll play a central role in shaping the Digital PR direction from the ground up — setting the creative vision, leading campaign strategy, and delivering high-authority backlinks that drive real results. While this is a new team, you’ll be supported by the tools, expertise, and infrastructure of our well-established Digital PR function.
This role offers true autonomy, high creative control, and the opportunity to experiment with bold ideas that land impactful coverage. You’ll work closely with SEO, content, and brand teams to ensure your campaigns align with wider growth goals — while pushing the boundaries of what great looks like in Digital PR. We’re looking for someone who’s commercially minded, innovative, and confident leading end-to-end campaigns, from proactive storytelling to expert commentary and newsjacking. If you’re excited to make your mark and drive standout work in a competitive space, we’d love to hear from you.
In this role, we value diverse perspectives and encourage you to apply even if you don't meet every qualification listed.
Your Impact:
What You'll Bring:
The Interview Process:
Why Legend?
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.
Additional Information
Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on talent@l1.com, and we'll do all we can to support you.